Marketing is no simple task. Especially with little to no budget. Check out this blog to see what other individuals are doing in there marketing and branding efforts.
Monday, June 12, 2006
Hip hop has affected marketing as we know it in a big way. The hip hop movement, life style, or industry....whichever you prefer....is here to stay. When somone can make it from Marcy Projects to HP, we know that the world will never be the same. The Hip Hop affect will be explored further on this blog as it relates to marketing. Sprite recently announced that they were going to pull away from the use of Hip Hop. It will be interesting to see how their sales are affected. Stay tuned .......
Thursday, June 01, 2006
The Future of Newspapers to Advertising
Advertising in the newspaper is not what it used to be. I can remember a time when almost everyone sat down with their paper and read it from front to back to see what was going on in the world. Now, it is not that way. People in general are very busy. We only want to read the headlines now. Not to mention the younger generations………they do not think about picking up a newspaper.
The key to making this successful is clearly defining your target market. Once that is done, put yourself in easy view of the target, create a good message, and hope for the best.